Thursday, July 10, 2008

Benefits of CSS for SEO.

A Cascading Style Sheet (CSS) is a method which provides web designers enormous control over the style of web pages. CSS gives designers the freedom to allocate minimal code in the document’s source directives. CSS have gained widespread popularity because CSS pages are fast loading, complying with the standards and can be altered with relative ease. Above all CSS pages are highly compatible with Search Engine Optimization (SEO) standards.

HTML coding incorporates unnecessary code into the source code and as a result finding relevant keywords can be tedious for search engine robots. CSS helps in building light weight pages with efficient source coding. This helps the spiders to crawl your site much more efficiently leading to improved indexing of your website. CSS provides the opportunity to show the most valued content along with the necessary links at the start of the HTML file. This makes the job of the search engines much easier. Moreover search engine spiders consider the content at the top the most important.

CSS helps to highlight data highlight the data enclosed in an image. With HTML coding search engines will fail to find data enclosed within in an image. This is because data in an image will be considered as an image only and the data will not be noticed. By using CSS the image behind the text will remain there and the text will be highlighted. This will make the text visible to the search engine as well. While using CSS the navigation menu is made up of standard HTML elements such as unordered lists (